Researchers from the University of Monash in Australia discovered that the heartbeats of dogs and their owners synchronize when they are together.
Based on this research, we created Best Friend Match, a device that connects dogs in shelters with potential owners through their heartbeats.
Sprite - Cap-ture
The El Ojo awards brief for 2017 asked us to think of an idea for Sprite that brings friends together. So we created Sprite Cap-ture, a bottle cap that becomes a fish-eye lens that you can attach to your phone.
Pay With Blood - Red Cross
Red Cross wants to transform light traffic offenders into life savers, allowing traffic tickets for minor violations to be paid for with blood donation.
In Brazil, people find it difficult to find their ideal political candidate. Many candidates funded by large companies get more attention in the media. In addition, candidates involved in corruption scandals can still run for political office.
Google Candidate is a Chrome extension that easily connects voters with political candidates running for office that share their common interests and stances on issues.
Itaú Bank - Dog Tales
Problem: Rescue dogs in shelters have problems interacting with humans because of the trauma.
Study: The University of Eotvos Lorand in Budapest discovered that dogs have the ability to distinguish human words and intonation.
Idea: Taking advantage of this discovery, we created an idea for the Brazilian NGO Adotar é Chic and the Brazilian Bank Itaú that helps establish trust between humans and dogs. Dog Tales are a collection of stories made for children to practice reading while they build trust with shelter dogs.
Pão de Açucar Supermarket - Coupon Bag
We wanted to encourage people to bring their own bags to the supermarket instead of using plastic bags, so we created Coupon Bag, a scannable eco bag that collects store points when used.
Natura Cosmetics - Amazonia -18
Since researchers first started studying the impact of Amazonian exploration in 1999, 18% of the Amazon has been destroyed, which is equivalent to 623.76 km².
Natura is a Brazilian cosmetics company that cares about the environment, so we created a line of products with 18% empty space inside to bring awareness to deforestation in the Amazon.
Each time the deforestation reaches another hectare, the empty space in the products will increase.
Super Bonder Glue - Mini Super Bonder
Many customers complain that Super Bonder can't be used many times because the cap always gets glued to the tube.
To solve this problem we created Mini Super Bonder, a tiny, one-time-use super glue package.